Mentorship: A Missed Opportunity

Recently, Diana Davies-Harju, the CMO of Magnifi asked me to talk about the advantages of mentorship as part of strategic planning at an event for young entrepreneurs. Magnifi is an audio and video platform that connects people to expert mentors, on demand. It’s like using FaceTime or Skype, with a built-in meter. Although these ideas […]

Making Sure You Get Paid When You’re Self-Employed

Freelancing and self-employment are not for the faint-hearted. Along with the joy of being your own boss, you’ll also have the “fun” of being your own payroll clerk, accounts receivable department, and occasionally a collection agency. How do you make sure you’ll get paid?   1. Screen your potential clients well. Look for any hint […]

30 blog ideas to help small business owners

For many small business owners, posting blogs frequently is important because it gives them a chance to stay connected with their audience. Unfortunately, over time, their blog sites become inactive because they find it hard to find new topics to blog about. If you need fresh and new ideas for your blog, pick from these […]

15 low-cost marketing ideas for women entrepreneurs

I founded my network, Canadian Small Business Women in 2013 with the hopes of helping other women entrepreneurs successfully navigate the tricky waters of owning and running a company in a male-dominated landscape. The reality is that compared to male-owned businesses, women-owned businesses are younger, have fewer years or management or ownership experience compared with […]